Social media is the best way to market films today, and a lot of studios and production companies are trying to get creative in how to best pimp out their upcoming films. 20th Century Fox decided to utilize the new app MyIdol, a Japanese app growing in popularity, to promote the POLTERGEIST reboot.
Besides the following video, 20th Century Fox plans on rolling out more from the creepy clown via Snapchat.
Check out the creepy bastard over at Facebook here!
POLTERGEIST Official Socials